A Tailor-Made Approach
to Affiliate Marketing

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WHAT WE DO

No two e-commerce brands are alike. Their affiliate marketing programs shouldn’t be either.

We listen closely to what brands have to say about their current marketing challenges, future growth goals, major campaigns and product launches, and general expectations of the affiliate channel—and then use that to craft a customized affiliate marketing strategy to achieve those objectives. This is The AMDX Difference: a brand-centric approach to affiliate marketing that’s never “one size fits all.”

what is affiliate marketing?

core services

01

Onboarding & Program Setup

Setting a solid foundation is the key to running a successful affiliate marketing program. We’ll build and execute a strategy around your goals, from day one.
02

Network Selection

We work across all affiliate marketing platforms—and can identify the best one for your program’s needs. And if you’re looking to migrate, we’ll do the “heavy lifting.”
03

Full-Channel Strategy

Affiliate marketing programs work best when all publisher types are activated to create a “ripple effect.” Our holistic approach to performance will achieve exactly that.
04

Publisher Recruitment

Having the right publishers onboard makes all the difference. That’s why we’re constantly on the lookout for new affiliate partners who can add incremental value.
05

Campaign Management

From updating promo calendars to sending out newsletters—and everything else in between—we manage every aspect of your affiliate campaigns.
06

ROAS Optimization

Affiliate marketing is synonymous with performance marketing. Our goal is to ensure that your program is as ROAS-positive as possible at all times.
07

Paid Placements & Content

When you want to give a big sale or a product launch a little more love and attention, we can lock in the right placements tailored to your goals and budget.
08

Reporting & Analytics

Keeping tabs on your program’s performance is our priority. We dive into the data to detect trends and uncover new opportunities to accelerate growth.

how we do it

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ONBOARDING
  • “Discovery” call with Account Director
  • Personalized onboarding
  • Network transition (if applicable)
PUBLISHER ENGAGEMENT
  • Publisher recruitment
  • Publisher relationship management
  • Publisher-specific campaign execution
  • Merchant page auditing
  • TM+ bidding monitoring
  • Commission optimization
  • Dynamic commissioning (multi-parameter)
  • Commission boost strategies
  • Promotional calendar development 
  • Campaign execution (including newsletters)
  • Coupon code strategy and optimization
  • Ambassador program activation
ADVERTISING & PLACEMENTS
  • CPA-or product-trade placement sourcing
  • Paid ads – planning and buying
  • Paid content – planning and buying
  • Proactive content pitching
PROGRAM OPERATIONS
  • Bi-weekly status calls
  • Publisher status calls (if applicable)
  • Order corrections
  • Returns processing
  • Network logistics and troubleshooting
  • Product catalog maintenance
  • Peak holiday and sale period support
  • Dedicated agency support team*
    *Applies to brands on Rakuten Advertising only.
REPORTING & INSIGHTS
  • Annual affiliate projections (+ re-forecasting)
  • Monthly performance reports
  • Target ROI/ROAS optimization
  • Platform cross-over analysis
  • Custom reporting (upon request)
  • Industry trends monitoring
  • Access to real-time publisher insights
  • Exclusive access to new publishers
  • Exclusive access to new placements
  • Exclusive access to publisher online events